Cattleman U Membership

is an educational platform that promotes growth, expert knowledge and producer improvement for all women in the cattle industry.

Membership Enrollment will open again June 26th - 29th

Are you looking for ways to fulfill your role as a ranch woman and keep the family tradition alive while pursuing new ideas?

Do you worry about the longevity of your operation?

Now’s your chance to succeed with Cattleman U.

Education is vital to your ability to carry on the family legacy and you have a unique perspective to bring to the table.

One of the biggest mistakes for many producers is not challenging our biases. Just because we've done it that way forever doesn't mean it still should be. Seeking out the experts to see how you can do things a little differently is guaranteed to make you more profitable

The truth is, no one ever wins by staying the same. Success is a combination of building on the past and anticipating the future.

 Before I tell you about the program, I want to tell you who it’s for.

Cattleman U is for ranch women whether they are wives, mothers, daughters or starting their own operation. One of the most underrated employees on any agricultural operation are the ranch women. We want to provide them a space to learn new skills and network with leaders in the industry.

“All the things women have as positive traits, we were given by God. We have to add that back into the operation”

-Karoline Rose

Cattleman U provides you with video trainings, community support and business discounts to help you succeed in your farming or ranching operation.

  • How to increase revenue on your operation.

  • Management techniques to improve cowherd efficiency.

  • Marketing strategies for seed stock, commercial and direct beef operations.

  • How to improve employee and family communication and interaction.

What You Will Learn

from your Cattleman U Membership

2023 Topics & Takeaways

  • July

    Beginning your Operation

    Exploring option for getting started financially

    Setting goals for the first 5 years

    Creating lists of priorities when starting

  • August

    Innovative Practices

    Learn more about regenerative practices

    Understand alternative strategies to age old problems

    Explore new technologies for your operation

  • September

    Connecting to Consumers

    Creating a digital marketing strategy

    Learn how to be a successful advocate for the industry

    Expand opportunities to connect with consumers

  • October

    Making Changes to Cash Flow

    Understand how production changes affect cash flow

    Switching from off farm income to working on the operation

    Starting a new business on your operation

  • November

    Planning for the Future

    Working with all different family dynamics

    Starting your operation on the right foundation

    Creating a business plan and setting appropriate goals

  • December

    Preparing for the Next Year

    How to buy cattle and market your product

    Planning for large asset acquisitions

    Evaluating past records to make informed decisions in the new year

Get Your Membership

Every Cattleman U Member Gets…

  • Community

    Private Online Community of like minded beef producers

    Access to the community and content anywhere, anytime so you can learn on the go and at your pace

  • Education

    Access to the monthly Profit Panel - a live Q & A with the topic experts. Can’t join live? Replays are always available

    Recommended reading materials to accompany the monthly topics

  • And More!

    Cattleman U swag, shipped to your door!

    Savings on more educational opportunities brought to you by Cattleman U!

    Extra access to education based on the membership level right for you!

Join Now

Frequently Asked Questions

  • Cattleman U is a collection of educational resources for cattle producers from all different backgrounds. We are passionate about creating a place for ranch women to come together, learn and embrace their roles on the operation. Cattleman U includes our podcast, planner, video series and membership. Each of these provides materials for progressive producers who are tired of doing things the way they have always been done.

  • Cattleman U is for ranch women whether they are wives, mothers, daughters or starting their own operation. One of the most underrated employees on any agricultural operation are the ranch women. We want to provide them a space to learn new skills and network with leaders in the industry.

  • You can find the podcast on Apple Podcasts, Spotify, Podbean, Google Podcasts and Amazon Podcasts. The Cattleman U Podcast covers topics from fetal programming to cattle markets to choosing the right bull for your operation. We have real conversations with those who are in the industry right along with you. Every Thursday we drop a new episode so make sure you are subscribed so you get notified when you can listen!

  • The Cattleman U Planner is the perfect guide for ranch women who are looking to grow their business and advance their personal development. Our team has created a comprehensive planner that includes three sections to work through during the year. The section includes working on yourself, working with others and working in the business. The best part about The Cattleman U Planner is that you can start at any time during the year. All of the calendar pages are blank so you can fill them in whenever you start. You can order yours today!

  • The Cattleman U ProfitFinder is a 5 video series on all things business. With a one-time fee you will have unlimited access to the videos and complimentary materials. This series is perfect for any woman who is looking to become more knowledgeable on the business side of the operation. We will be covering the FSA loan process, cattle markets, business planning, quickbooks and value added options. You can get access today!

  • The Cattleman U Membership is our yearly subscription that is focused on creating a community of ranchers who are dedicated to ensuring the next generation of cattle producers. Each month we focus on a new topic from business to cattle handling and everything in between. Within the sections we have experts from around the country share their knowledge gained from real world experiences. Cattleman U Membership is perfect for the producer who wants to dive deeper into their education and learn from those who are in the industry alongside them.

  • There are three levels within The Cattleman U Membership: Prime, Choice and Select. The top level is the Prime Membership which is all inclusive. This level includes monthly video trainings, reading materials, profit panel, access to our community discussion and industry discounts. The Choice Membership includes each month 1 video training, reading materials, profit panel and access to the community discussion. The last level is the Select Membership and includes monthly reading materials, profit panel and access to the community discussion. We would love to help you find the perfect level for you!

  • The Profit Panels are our live Q&As with the experts from each monthly section! Each month we go live in our community group and members can have their questions answered in real time. Members have the ability to ask questions during or before. Profit Panels allow you the chance to have your questions answered right in the middle of your learning process. Our team loves this resource and what it brings to the membership!

  • The Cattleman U Membership is only open during select times. Our goal is to serve our members the best we can so we open new enrollment around twice a year and focus on creating great content in between.

    Our next enrollment dates for the Cattleman U Membership is:

    June 26th - 29th

  • The best place to start if you are just buying your herd or first piece of land is The Cattleman U Podcast! This is a free resource that covers all different topics throughout the industry. We also share many great resources on our Instagram and Facebook page. Gathering information is the best place to start!

  • Nope! We are passionate about taking producers from all different backgrounds and operation sizes. There is a place at the table for you!

  • What Others Are Saying

    I LOVE all the resources, all of the webinars, the classes, EVERYTHING! My family has been in the commercial cattle business for 80 years, so I think we know cattle, but with the marketing, various markets, and everything that is continuously changing I think there is always something to learn, and I appreciate you taking the time to share your knowledge and information with the rest of us! THANK YOU!!!!!!”

    -JC & Whit

  • What Others Are Saying

    “I have been nothing but impressed with this program. I can learn when I have time and the information has been well-rounded, practical, and useful. The ranching industry has changed so much in my lifetime, one will never be successful if they don’t try to benefit from knowledge and change. I give it a two thumbs up!”

    -Scott

  • What Others Are Saying

    “So far I have found this to be an excellent resource. I grew up a town kid, dreaming of restarting the farm and raising cattle. I am now starting to make that a reality. There are a ton of classes and information out there for raising crops. But very little on the ins and outs of cattle and the cattle market. I have been searching for a program like this for years and I am excited to learn and help my operation as I move forward.“

    –Harrison

What’s Stopping You From Joining?

  • “I don’t have time for a year-long course.”

    A mentor once told me the best investment I could ever make was in myself. And everytime I invest time and money in my personal development, I get a substantial return. Cattleman U is designed for the hard-working farm or ranch woman who doesn’t have time to attend a conference or sit through a dinner meeting. We know that you are juggling many different roles which is why every training is less than 1 hour and is available in video or audio format so you can watch or listen whenever you want, as often as you want. Creating space for your own goals is always important!

    Join Cattleman U

  • “Cattleman U is too expensive”

    I know membership to Cattleman U isn’t cheap. But neither is education from industry experts and community support from like-minded individuals. We’ve assembled speakers specifically with you and your goals in mind. Their presentations and reading materials are geared towards the topics that you want to learn about and presented in an easy to digest format. We've also fostered a supportive community where you can ask your questions and get feedback from those who have tried it! Cattleman U will help you save money, make money and manage money.

    Join Cattleman U

  • “I don’t get much out of online courses”

    Online courses have a tendency to leave you full of knowledge and low on implementation. That’s why Cattleman U is a community, not a course. Our members-only community allows you to discuss new ideas with your fellow members. The Profit Panel gives you personal access to our speakers for further insight. We know ongoing support is key to helping you succeed. At Cattleman U, you won’t just learn what to do, you’ll discover how to do it!

    Join Cattleman U

  • “But I don’t own cattle yet”

    It doesn’t matter if you are a 4th-generation ranch woman or you’re just starting out, Cattleman U has something for EVERYONE! Cattleman U is a community for us all to learn and there is no such thing as a stupid question. The presentations and reading materials you’ll find inside Cattleman U provide real world knowledge that will be applicable whether you’re planning your dream ranch or looking for adjustments you can make to your day-to-day operation.

    Join Cattleman U

Pricing

Select: $199/yr

  • Monthly Profit Panel with the Experts

  • Members Only Online Community

  • Listed in Member Business Directory

  • Monthly reading materials from our experts

  • Cattleman U Swag!

  • Discount on other educational events

Choice: $379/yr

  • Monthly Profit Panel with the Experts

  • Members-Only Online Community

  • Listed in Member Business Directory

  • Monthly reading materials from our experts

  • Discount on other educational events

  • 1 video training per month from our cattle experts on topics that are relevant RIGHT NOW

  • Access content anywhere, anytime so you can learn on the go and at your pace

  • Exclusive Cattleman U Swag!

Prime: $889/yr

  • Monthly Profit Panel with the Experts

  • Members-Only Online Community

  • Listed in Member Business Directory

  • Monthly reading materials from our experts

  • Discount on other educational events

  • Industry discounts on everything from vaccine supplies to western apparel, ranch supplies and equipment, and cattle market news and software

  • 3-6 video trainings per month from cattle experts on topics that are relevant RIGHT NOW, updated with new topics every single month

  • Access content anywhere, anytime so you can learn on the go and at your pace

  • Exclusive Swag Bag!

VIP All Access: $8890/yr

  • One year of Prime Cattleman U membership

  • 1 Ranch Camp spot 

  • 1 Fall Farm to Table Event spot

  • Access to all educational events put on by an KRose Company (The Ranchers Daughter, Cattleman U and KRose Company)

  • 1 copy of each Cattleman U Planner 

  • Access all versions of the ProfitFinder

  • Real time access to Cattleman U team

  • VIP Swag Bag!

 The Cattleman U Guarantee

We promise to bring you the most current information and connect you with others who are IN it with you. Committed to growth, sharing expert knowledge, and improving together.